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09-07-11 --  Tuscaloosa, Ala. -- Kristin Rodriguez, director of the Bryant Awards for the American Heart Association, speaks at the Sigma Nu Fraternity on the campus of the University of Alabama Wednesday, Sept. 7, 2011 with the Paul "Bear" Bryant College Football Coach of the Year Award trophy on display in the foreground. Robert Durham, national president of the Sigma Nu Fraternity, announced Wednesday the Fraternity has partnered with the American Heart Association to sponsor the 2012 Marathon Oil Corporation Paul "Bear" Bryant Coaching Award. (Michelle Lepianka Carter / Tuscaloosa News)